Mindful Business: The Obstacle is the Path


Mindful Business: The obstacle is the path. - Zen Proverb - AgriSmart, Inc. - Cote d'Ivoire #CIVMindful Business: The obstacle is the path. | I am technology. #blog by Trey Warme, Charlotte, NC


Mindful Business – “What you want is a soft openness—to be attentive to the things you’re doing but not single-minded, because then you’re missing other opportunities.” – Harvard Business Review

The obstacle is the path. – zen proverb has made its way into many facets of study and practical application, including mindful business, even into mainstream culture with the popular book: The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph.

In the perspective of mindful business, ‘the obstacle is the path’ interpretation of challenges encountered allows for the creation of profitable, sustainable enterprise based on an astute sense of heart centered – awareness that putting people before profits is a highly profitable long-term investment.

Actually, over the past 2 decades there has been notable amounts of data generated in support of investment in the human element in business is a sustainable profit-making proposition. It is no secret that business strategies targeted at employee engagement, leadership development, wellness, and employee assistance all show noteworthy return-on-investment for employers.

Embracing this model of mindful business, ?AgriSmart, Inc. is an impact investment startup welcoming obstacles in global development as opportunities to spread inclusivity with diplomacy and tact through a social impact investment business model with the primary purpose of effectuating the advantageous for everyone involved. Fortunately, since we are all included in everyone and all members of our global community, this includes you and me too – lucky us!

Mindful Business is Mindful Leadership - AgriSmart, Inc. - Cote d'Ivoire #CIVWho is ?AgriSmart, Inc.? ➜➜➜ ?AgriSmart, Inc. is a conscious group of entrepreneur farmers with a sustainable agriculture startup in an international alliance with the Society for Development of Forests (SODEFOR), a government agency in Côte d’Ivoire (Ivory Coast), Africa.


? Significant mindful business principles of the ?AgriSmart, Inc. model:


Altruistic Wage Model Built on Fairness and the Ethic of Reciprocity an unabated resolve to elevate the quality of life in Côte d’Ivoire by paying higher than average wages, actually the absolute highest wages permitted

Making Big Changes to how Ivorians Handle Money, Work, Learn and Participate in Government – a social investment pledge to assure every employee has a cell phone to give them a sense of future, information, opportunity and choice

Agile, Rapid, Secure and Simple Payment Instruments – a commitment to help employees without bank accounts to easily participate in the Côte d’Ivoire economy and conveniently spend their money earned through partnerships with mobile payment providers. ?AgriSmart, Inc. is led by H. David Meyers,  the creator of the first secured credit cards which directly led to the modern debit card. Guess we can say ?AgriSmart, Inc. leadership has a some experience helping low income people and families whom the banks consider a bad credit risk to actively participate in the economy

Creating and Sustaining Thriving Communities – an obligation to create community with employee housing and to provide leadership in responsible use of resources with the establishment of green technologies harnessing smart utilities and environmentally responsible green building including modern conveniences – until now a standard of living only experienced by a privileged minority in Côte d’Ivoire

Closing the Gap: Health for All a devotion to well-being by supplying onsite medical care in mobile clinics to Côte d’Ivoire employees and their families

Agroforestry to help restore degraded forests – ?AgriSmart, Inc. is introducing industrial agriculture to Côte d’Ivoire in combination with reforestation using a system called taungya, an intercropping between trees for optimized yields. Priority will be given to the betterment of crop management and post-harvest practices to raise yields

Fostering Global Development with International Partnerships – Along with the formation of a public-private partnership with the Côte d’Ivoire government agency, the Society for Development of Forests (SODEFOR), financial assistance from the Agency for Disarmament, Demobilization and Reintegration (ADDR Côte d’Ivoire will allow ?AgriSmart, Inc. to train and build a network of contract farmers to produce staple crops that are part of the Ivorian diet, many of which are currently imported, as well as commodity products for export

Larger Than Ourselves –  Mindful business is driven not just by achievements, but by connection to the world and service to the global community. ?AgriSmart, Inc. maybe most proud of engagement in support of the realization of Africa feeding Africa. When fully operational, together ?AgriSmart, Inc. and Côte d’Ivoire will generate superabundant quantities of food, enough to no only completely wipe out hunger in the country, but also a surplus of food to export that will feed neighboring Africa countries and yield further financial benefit to the national economy, ultimately advancing the quality of life for Ivorians, Africa and the global economy as a whole


?AgriSmart, Inc. has a venture philanthropy dedication to end poverty, eliminate hunger and to promoting a consciousness of oneness in Côte d’Ivoire and worldwide.

?AgriSmart, Inc. is planting love inclusive of everyone into our global economy, one seed at a time.

Industry is evolving to a new model of mindful business and will never be the same! ?AgriSmart, Inc. is changing everything! Thank you for your support.



Want to stay up to date with the latest developments? Follow ➜ ?AgriSmart, Inc.: Website | Facebook | Twitter | LinkedIn

Interested in learning more about ?AgriSmart, Inc. leadership? Follow the Founder and Chairman of the Board ➜ H. David Meyers: Facebook | LinkedInBeethoven Found: Tribute to Wounded Warriors

Like what you read? Follow the author ➜ Trey Warme: Website | Facebook | Twitter | LinkedIn | I am technology. #blog


Mindfulness is a state of active, open attention on the present. When you’re mindful, you observe your thoughts and feelings from a distance, without judging them good or bad. Instead of letting your life pass you by, mindfulness means living in the moment and awakening to experience.


Mindful Business - Cote d'Ivoire flag - AgriSmart, Inc. - #CotedIvoire #CIV